In 1925, André Citroën, the founder of the car brand, delegated powers to facilitate the company's growth.
Official document signed by André Citroën authorizing "Monsieur Chalvon" (probably the CFO) to receive payments on behalf of the Citroën brand.
Company letterhead.
One page.
In French.
20.6 cm x 26.7 cm.
Paris, March 11, 1925.
Excellent condition of conservation.
Unique piece.
As a young man, André Citroën (1878 - 1935) visited a flour mill belonging to a relative in Poland, where there were wooden gears with teeth cut in a "V" shape. Upon returning to France, Citroën applied this concept to steel and registered his patent, making this innovation the symbol of the brand. During World War I, Citroën produced armaments for the French army and, when peace returned in 1919, he decided to manufacture automobiles. By the early 1930s, Citroën was the fourth largest automobile manufacturer in the world.
The first automobile in the history of Brazil was the Peugeot-Citroën brand. It was brought by the brothers of Alberto Santos Dumont, who used the brand's engines in some of his airships created in Paris. In the early 1990s, the group and the brands decided to invest and build factories in Brazil for national production.
In 1925, when André Citroën signed this document, the company was only 6 years old. However, the brand was already very famous and was marketing its second model, the yellow "Type C". In France, it was the first car to be mass-produced. During the same year, André Citroën also became a visionary in the field of marketing: he wrote the name of his company on the Eiffel Tower using electric light bulbs. This was the largest advertisement in the world at the time.
